Appointment & reminder management for midwives
WhatsApp Appointment Software for Midwives: Cut No-Shows Automatically
While you're with a mother, in the office or at home, you can't break off to reply to messages. Wably answers for you on WhatsApp: it gives information on pregnancy, antenatal classes, breastfeeding and fees, books visits including home visits, reschedules them and sends reminders, in your practice's tone of voice, at any time.
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Good evening, I've just given birth and I'm having trouble with breastfeeding. Do you do home visits too?
Good evening, and congratulations! Yes, we offer breastfeeding consultations, including at home. The visit lasts about an hour. Shall I suggest a day?
Yes please, as soon as possible.
I have availability tomorrow at 10:30 AM or Thursday at 3:00 PM, at home. Which do you prefer?
Tomorrow at 10:30 is perfect.
Confirmed. I'll send you a reminder with the address the day before. See you tomorrow!
Hi, I’d like some information about your services and prices.
Hi! Of course. The first visit is €60 and follow-up sessions are €45. Can I help you choose the right service?
Do you have any packages?
Yes: a 5-session package for €200 (€40/session) and 10 sessions for €380 (€38/session). I can book your first appointment right away.
Great, let’s book then.
Perfect! Tell me the day you prefer and I’ll suggest the available times.
Good morning, can you remind me of my upcoming appointments?
Of course! You have two: Tuesday the 18th at 5:00 PM and Tuesday the 25th at 5:00 PM. Can I help?
I’d like to move the one on the 18th, something came up.
No problem. I have Wednesday the 19th at 4:00 PM or Thursday the 20th at 6:30 PM free. Which do you prefer?
Thursday the 20th at 6:30 PM, thanks.
Done! Moved to Thursday the 20th at 6:30 PM. I’ll update your reminder. See you soon!
The problem
Automate your calendar, cut no-shows and free up your time with WhatsApp
An expectant mother with a question, a new mom struggling with breastfeeding at night: whoever writes to you is looking for reassurance and an appointment soon. But while you're in a visit or at a home call you can't answer, and a message left hanging often turns into a lost request.
Wably is the appointment software that replies at any time, quickly and professionally: it frees up your evenings and turns requests into booked visits directly on your Google Calendar, reducing the gaps in your calendar and lost appointments.
The difference
It answers mothers like your secretary, not just a booking tool
A capable secretary doesn't just set appointments: she knows how to answer when a mother asks “do you run antenatal classes?”, “do you do home visits for breastfeeding?”, “do you do pelvic floor rehabilitation?”. Wably does exactly this on WhatsApp, at any moment, and in the same conversation it books the visit. An online calendar books but doesn't know your practice; a generic chatbot may chat but never touches your calendar. Wably does both, like a real virtual secretary.
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All in one assistant
What Wably does for your midwifery practice
Answers about pregnancy, classes and breastfeeding
It explains what you do, how the antenatal class works and your breastfeeding consultations: the same answers you would give, given by our AI assistant.
Books visits in the office and at home
It offers only genuinely free slots, confirms the booking and handles reschedules and cancellations in the conversation, in the office or at home.
Automatic reminders that reduce no-shows
It reminds the patient about the visit the day before with an automatic reminder: fewer no-shows and last-minute cancellations.
Keeps contacts in order
When a new mother books, it records the contact by itself: you never lose a name and the address book stays clean.
Automatic review requests
After the session it automatically sends, by email or on WhatsApp, the review request with the link you choose.
Works on your number, 24/7
It uses the WhatsApp Business number you already have: mothers write where they always do and Wably answers at any hour.
Privacy and security
Why you can trust the Wably software
Pregnancy charts, tests and mothers' data stay yours: Wably doesn't need them to work. Wably does not collect health data: it handles only neutral service categories and the calendar, staying outside the scope of Article 9 of the GDPR. Data stays isolated for each practice and you can disconnect and delete whenever you want.
- Infrastructure entirely in Europe, on Oracle Cloud (OCI), one of the largest enterprise cloud platforms in the world.
- Conversations are not used to train public AIs. We use dedicated, enterprise-grade models: your data and your clients' data stay private.
- Data encrypted in the database and compliant with the European GDPR.
- Payments handled by Stripe, one of the world's leading online payment platforms.
- Appointments always follow the real availability of your calendar, with no overlaps.
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Why Wably
More than a chatbot: a real WhatsApp appointment software with AI for midwives
Traditional booking software
It books and invoices, but on WhatsApp it stops at reminders: it doesn't answer when a mother asks about antenatal classes, home visits or breastfeeding.
Generic chatbots
They chat, but they don't know your calendar and don't understand a midwife's work: no home visits, class meetings or travel time.
Wably
Thanks to AI (Artificial Intelligence), it answers and books on its own in your Google Calendar, through WhatsApp. It cuts no-shows with smart reminders that require an active confirmation, boosting your monthly revenue.
Quick activation
How our AI software for appointments and reminders works
Set up your practice
In under 10 minutes you import your availability by connecting Google Calendar and Google Contacts, setting up services, fees and breaks in an easy, guided way.
Connect WhatsApp
You use the WhatsApp Business number you already have: mothers keep writing where they always do.
Choose the tone
Professional, welcoming or direct: the assistant replies in line with your practice's style.
Let Wably work
It answers, offers slots, confirms appointments, handles reschedules and sends reminders and reviews, 24/7.
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Plans
Two simple plans, with a 30-day free trial
Starter
€29.90 / month (VAT included)
- Conversational AI assistant on WhatsApp Business
- Works on your current WhatsApp number (Coexistence)
- Books, reschedules and cancels appointments directly in chat
- Google Calendar sync
- Answers clients with information about your business
- Bookings and conversations included, no capped bundles
- You decide which contacts the assistant replies to
- Different locations depending on the day (multi-practice)
- Multilingual assistant
- Daily email summary of what it handled
- Email support
Standard ★
€49.90 €39.90 / month (VAT included)
Everything in the Starter plan, plus:
- It answers everything, it doesn't only book Price list and services, FAQs and practical information. Choose the tone it uses with your clients, formal or friendly.
- Cut no-shows, a fuller calendar Automatic reminders before the appointment, with optional button confirmation. If someone cancels at the last minute you get an email alert, in time to fill the free slot.
- It builds your reputation The review request goes out on its own after the appointment, when the client is most likely to leave one.
Wably plans don't include the cost of messages: WhatsApp charges them directly to your account, they don't go through us. Work out your estimate below.
WhatsApp service message cost calculator 2026 rates
Estimate what Meta charges you each month for the WhatsApp service messages tied to your bookings and reminders.
With 4 bookings and 6 reminders per day: about 484 messages per month.
Indicative estimate. Calculation: 4 messages per booking and 1 message per reminder × 22 working days per month × Meta’s rate of about €0.0035 per message (utility category, United States — rate converted to euro). Every message is billed and the amount is charged directly by Meta to your account. Prices are shown in euro. The last row is a comparison, not a line on your bill: it is the total you would pay every month if the replies were written by Meta’s native AI agent, that is message delivery plus processing, which Meta bills per token (about 4-5 cents per answered message). With the Wably assistant the processing is included in the subscription and that amount is never charged to you. It applies only to the conversation messages of the bookings, not to the reminders.
FAQ
Frequently Asked Questions
What is Wably and what does it do for a midwife?
It's a management software that, with the help of artificial intelligence, answers mums on WhatsApp about pregnancy, antenatal classes, breastfeeding, fees and your practice information. It manages appointments (bookings, reschedules and cancellations) and reminders, 24/7.
Is Wably a chatbot for midwives?
Technically yes, but it doesn't work with preset menus. It's an AI assistant that understands the natural language of the mothers who write to you and acts on your calendar: it books, reschedules, cancels, sends reminders and requests reviews automatically. See the differences between a WhatsApp chatbot for midwives and an AI assistant.
Does Wably answer mothers or only send reminders?
It answers. Unlike traditional management software that only sends notifications, Wably has a conversation: it explains your areas, how the antenatal class works, answers frequently asked questions and, in the same chat, offers slots and confirms the visit booking.
Does Wably automatically request reviews from mothers on WhatsApp?
Yes. Wably automatically sends a review request on WhatsApp after the appointment, choosing the most appropriate moment and using natural, non-repetitive messages. That way you get more online reviews without having to ask for them manually.
Can I use the WhatsApp Business number I already use?
Yes. Wably works on the WhatsApp Business number you already use: no new number, no app for the mother to download, no change to your communications or your practice materials.
Does Wably handle both office and home appointments?
Yes. You can set the formats you offer, in the office and at home, with different durations and travel time: Wably offers slots consistent with your rules and confirms the booking in the format the mother chooses.
What do I need to use Wably?
You need a Google account with Google Calendar, which Wably uses as the calendar, and Google Contacts, for the mothers' address book. Plus your practice's WhatsApp Business number. Nothing else: no app to install and no technical skills.
How long does it take to set up? Do I need to be technical?
No, you don't need any technical skills. Setup is guided and takes under 10 minutes: you write, in your own words, your areas, classes, fees, hours and answers to the most common questions.
Does Wably help reduce no-shows?
Yes. It sends an automatic reminder the day before the appointment, in the way you choose: a simple alert or a confirmation request with the Confirm and Reschedule buttons, so the mother frees up the slot in time if she can't be there.
Does Wably process mothers' health data?
No. Wably does not collect health data: it handles only neutral service categories, staying outside the scope of Article 9 of the GDPR. Data is isolated for each practice and encrypted at rest, on Oracle Cloud infrastructure in Europe (Frankfurt data center).
Does Wably replace the midwife?
No. Wably does not replace the professional and does not give clinical advice. It only handles the admin side: answering service information, booking, managing reschedules, sending reminders and review requests.
Bring your midwifery practice's front desk to WhatsApp
Turn WhatsApp from a source of interruptions into a secretary that answers, books and reminds mothers of their appointments, on your current WhatsApp Business number, day and night.
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